Wazel Brothers Build

Pitching Tier 1 venture funds and ideal workdays | Ep.21

Episode Summary

Brandon discusses pitching. Adam shares the surprising results of shortening his work day. The brothers workshop on how to roll out Here Be Taverns Premium. NOTE: Adam is in the middle of renovations and had to downgrade mics. Please excuse the background noise and tinny voice.

Episode Notes

• Finding the ideal customer for Codex
• Tier 1 funds are interested in Codex which surprises Brandon. He assumed he needed to play a long game but got invited to pitch.
• Founders used to need investors. Now investors need founders.
• What's the one thing Brandon can't screw up in the pitch meeting.
• Brandon discusses mistakes he made in a pitch recently.
• Adam grills Brandon on the question: What's your mission? What connects the big vision to his current tactics.
• Adam is focused on premium offering for Here Be Taverns
• Adam's main pricing decision is focused around "what is simplest?".
• Adam's new shortened workday schedule: Fast to desk, focus on one thing, end at 1pm. Surprisingly, shortening his hours has increased his output.
• Brandon shares his typical work rhythm.
• Adam asks Brandon to workshop the actual roll-out plan for Here Be Taverns Premium. He is not certain when he should ship and how that might affect price point.
• Potential customers are already telling Adam they are interested in premium. Putting an email signup on a coming soon page was very effective for validation and new subscribers